Brent Hodgson | A system to systemise creative work.

This document outlines the system for systeming for creative work – while still getting consistently outstanding results. 

System Architect:  Brent Hodgson 
Generated as part of the

System Details

Step 1: Make experience accessible – create a memory bank or knowledge base of all your resources.

  • Collect case studies, source materials, templates and swipe files, inspiration and best practices and any other core knowledge/experiences/foundational ideas someone would need to have had to get a great outcome
  • Create repository for storing/referring to these. 

    • Bonus tip: Create a checklist for how to review them.

Step 2: Decide on your success metric and measure outcomes.

  • Choose your success metric - how you'll know if you're on the right path. Get feedback from stakeholders on the output/concepts (use this to refine your process).

  • Choose how to document concepts so that everyone is on the same page.

  • Formally measure quality of work based on your success metric.

Step 3: Review results and turn learning into experience – rinse and repeat.

  • Use both successful, and unsuccessful work to improve knowledge base and refine system. Implement what is learned back into the system.

    • Successful outcomes gets added to the knowledge base.

    • Unsuccessful outcomes gets approved upon and implemented